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M.S. in Marketing

Julia Nowicki

Meet M.S. in Marketing Student, Julia Nowicki
“One of the most valuable experiences I had was seeing how much Whitman alumni want to give back and help current students. I spoke with a lot of alumni throughout the job interviewing process and all of them were willing to offer both their time and advice. With their help, I felt confident going into interviews.”
—Julia Nowicki ’20 (iSchool), ’21 M.S.

Read Julia's full profile>


M.S. in Marketing, a STEM-Designated Program

Effective marketing in today’s dynamic and complex marketplace requires sophisticated strategic thinking that creatively matches a firm’s unique capabilities with profitable market opportunities based upon solid analysis of market data and coordinated implementation of product, pricing, distribution and promotion policies.

The STEM-designated M.S. in marketing (MSM) degree program focuses on rigorous development of these competencies to prepare current and aspiring marketing professionals to play leading roles in the field of marketing. The program consists of business foundation courses, required marketing core courses, selective courses and electives, for a total of 30 credits.

Most, if not all, M.S. students are eligible for merit-based scholarships.

Syracuse University has an international reputation for excellence as a private research university and allows you to tailor your studies to align with your specific career interests. Located in close proximity to New York City, you can expand your learning with real-world experiences in one of the world’s major cities.

The Whitman School is accredited by the AACSB (Association to Advance Collegiate Schools of Business). Syracuse University is accredited by the Middle States Commission on Higher Education.

Whitman MSM by the Numbers (5 year average)
Average GMAT: 627
42% Male
58% Female

Program Costs

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See the estimated total costs of tuition, books, and fees.

Financial Aid

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Review payment options, loan programs, and employer sponsorship.

Visit and Connect

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Check our events calendar for important information regarding recruiting, on-campus activities, and other events related to your MS options.

Faculty & Ph.D. Directory

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Our professors bring expert insight, providing practical experience and instruction in the classroom.