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M.S. in Business Analytics

Prathik Reddy

Meet M.S. in Business Analytics Student, Prathik Reddy
My studies have helped me dive deeper into the analytics domain and has taught me to see business issues through a data-driven lens, he explains. I have gained hands-on practice using the most up-to-date analytical tools and have completed various data-driven technical projects that are relevant to real-word business problems.
—Prathik Reddy ’21 M.S.

Read Prathik's full profile>


M.S. in Business Analytics, a STEM-Designated Program

In today’s marketplace, the demand for professionals who can use analytic tools to drive positive outcomes for businesses is rapidly increasing. Utilizing an action- oriented approach, the STEM-designated Whitman School M.S. in business analytics is designed to prepare you with the skills to become a data-driven business leader and decision maker.

Business analytics, which combines statistics, information technology and business coursework to assist in business decision making, differs from data science, which focuses more on the technical aspects and includes computer programming.

Most, if not all, M.S. students are eligible for merit-based scholarships.

You will complete 36 credit hours of courses that develop an interdisciplinary understanding of the applications of analytics to the fields of accounting, finance, marketing and supply chain management by using techniques for data collection, data visualization, statistical and pattern analysis and data mining.

Core Foundation Courses Include:

  • Data Analysis and Decision Making
  • Business Analytics
  • Accounting Analytics
  • Financial Analytics
  • Marketing Analytics
  • Principles of Management Science
Whitman also offers students the opportunity to customize their degree program by selecting from a wealth of available MBA core and elective courses.

Whitman MSBA by the Numbers (5 year average)
Average GMAT: 640
40% Male
60% Female

Learn more about the online business analytics program.


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See admissions requirements, and other helpful enrollment information, including a checklist and a link to our online application.

Program Costs

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See the estimated total costs of tuition, books, fees and living expenses for the academic year.

Financial Aid

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Explore Whitman's four financial support opportunities: merit-based awards, loan programs, government aid and employment.

M.S. in Business Analytics Online

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In today's marketplace, the demand for professionals who can use analytic tools to drive positive outcomes for businesses is rapidly increasing. Our business analytics masters degree is designed to prepare students with the skills to become data-driven business leaders and decision makers.